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Todd Cohen, Sales Leader
Dear <<First Name>>,

What makes a Great Sales Culture?

In this Issue:
  • The Innovators Club

Great Sales Cultures

We are going to be spending time this year having a conversation about great ( and not so great ) sales cultures. I recently asked a group of colleagues and associates from my Linked-In Network and members of the sales community "When you think of sales culture, what is the first thing that comes to your mind"? The responses have been very enlightening and I want to share some of them with you now!

"...the first thing that comes to my mind is environment – that mix of people (the most important) and processes that create an ecosystem where the culture of the organization is sales and customer satisfaction..." Renny Guida, Thomson Corporation

"Sales culture is a company environment that drives all thinking and efforts towards customer success. This should permeate all levels of the organization from the executive suite to the clerk entering bills. Everyone in the company is in sales, and a great sales culture reinforces that continually." Chuck Sacco, CEO PhindMe

Make sure you check my blog on this topic for updates and more conversation on sales culture..This is an important conversation for us to have in 2008. I invite you all to be a part!

11 Months to go to CLOSE the Business!

Its hard to believe January is gone! <<First Name>>, that means that there are two months left in the first quarter to get ahead of the plan. This also means we need to use those last 11 months to meet and beat the plan. I have always said to my sales teams that time flies in life and "it is not any slower in sales days!". Make sure you are maximizing your time now.

New Podcast
I have released my fifth new podcast! This one is called "Working in Virtual Teams". The response to my podcast series continues to be wonderful and I thank you. All of the podcasts are enjoying solid download stats from my website and from Apple iTunes! Listen all you want! Let me know what topics you want to hear!

The first meeting of the Philadelphia based Innovators Club on January 8 was a big success. Our second meeting is February 12 at the Great American Pub in Conshohocken. The guest speaker will be Will Reynolds, Founder of SEER Interactive and a true web pioneer. Please make plans to join us and members of the sales community who are focused on making the Delaware Valley a hotbed for web development! Check out the Innovators Club blog for updates and RSVP information. See you there!

Final Thoughts

<<First Name>>, I want ask you two questions before I close this newsletter:

What do you think makes a great sales culture?
How can I help you sell in 2008?

Good Selling!


Todd's Tip:

Have you gotten back in touch with every single client or prospect that you did not close in 2007? Now that January is all but done, it is safe to assume that your clients and prospects are well past the time they need to get 2008 off and running!

Budgets have been approved and clients are making decisions. I can also assure you that your competiton is talking to them! Don't wait any longer. Call, stop by or email. But be in touch NOW!  11 months to go!

Coming Soon!

Please stay tuned for news and information on my upcoming series of 60 minute webinars on a varety of important and timely sales topics designed to help you sell more! Todd will be having wonderful guest speakers who want to share what they know with you.
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