Todd Cohen's Sales Culture Newsletter

Welcome

I hope this newsletter finds you well and that your New Year is off to a productive and profitable start! As Sales Professionals, we have a special challenge to grow and succeed during these difficult economic times.

On that note, I'd like to share with you an article that I recently had published in the Philadelphia Business Journal. Here are the first few lines, and please click the link to read the full article online!

"Dave and Janice are both successful sales professionals selling complex information-technology products and services. Both have had good long runs of meeting and exceeding quotas and expectations. Both have made very good money and enjoyed all of the kudos and benefits of their success. But now, things have changed..."

   Click here to read the full article


Never sell alone: tHE BOOK!

Coming this Spring!

I'm thrilled to announce that early this Spring I'll be releasing my first book entitled "Never Sell Alone." As a thank you gesture to my newsletter list, I wanted to share with you a short excerpt! Also, please click here to sign up to receive a pre-sale copy of the book (simple mention "pre-sale" in your message).

"An Effective Virtual Team and Sales Culture" - An excerpt from my upcoming Sales Culture book "Never Sell Alone"

"I see examples of effective virtual teams and sales cultures everywhere I go. I see so many examples, but still not enough to think that the sales culture practices are commonplace and clearly understood by sales organizations. When the sales professionals thoroughly understand what they have to do and know how to engage people, the organizational managers say, "Yes, go to work and be on the team." No distractions on competing priorities are presented by different levels of functional bosses."

   click here to read an excerpt online


from the blog

The 5 Most Important Words

"I was having breakfast with my friend Dr. Richard Marcus today and he had the most amazing thing to say.

Richard is a consulting psychologist and is highly regarded in his field – and after our conversation I am again reminded why. We were talking about networking and how that is truly the lifeblood of how business moves. Richard asked me if ”I knew the 5 most important words of networking” ? The answer is simple.

Get out your pen and get ready… "I received your name from" and the SECOND most important 5 words are "I am giving your name to…."

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At a recent Sales Culture Workshop

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