Energy Management

Hello Todd Cohen.com Sales Community!

Are you thinking about energy management? I bet you are thinking that I am talking about how to conserve gas or reduce your energy bills. Nope, I’m not.

I was in a sales meeting with a client today, and the topic was one that I have spoken about with you often. The topic I refer to is time management. Great sales professionals are good at managing and getting the most from the hours each day (and nights) that we work. Time management is a key part of being successful and feeling good about what we do. OK, now, during this meeting, we started talking about time management as a form of our personal energy management! I thought this was a very intriguing spin on this topic and for me an “Ah HA” moment.

So, here is what I took away from that meeting: We are only human. We have only so much energy to give to any given activity at any given time. We want to be the best sales professionals we can, and it means that we take care of ourselves and do the things to make sure our energy is always at peak.

Now, I am the first to admit that I am guilty of poor energy management. I need to take a vacation. I need to resist the temptation to eat junk in the airports during the many layovers and delays one has to deal with as an air traveler (in fact as I write this blog, I am sitting in a VERY crowded Atlanta airport within 20 paces of some cheesesteak place) and so on. We need to exercise and keep ourselves de-stressed as much as possible. The list goes on. Right? All of this adds up to energy management – our personal energy is a weapon we as sales professionals have to wield to “win the battle” and close the business.

So…watch your energy levels! Do the things you need to do to keep them at peak, and keep your selling time and skills at their peak as well.

Good Selling!

-Todd