Dear ToddCohen.com Sales Community,
Are you using the vast array of social media tools to help you close business? No doubt that tools like Twitter and Facebook have changed the landscape of how we do business, and help get our value proposition “out there.” So that we are clear, I am not an “expert” in social media (although it seems to me that suddenly everyone else is!). I am looking for your thoughts and impressions on how you use Twitter or Facebook.
To that end, I recently interviewed Chuck Sacco, the CEO of PhindMe Mobile about this topic. Chuck and I had a great discussion about Twitter and here are a few of his thoughts about social media and sales: “The collaborative effect of social media allows you to work with your account to validate your value proposition.” Further, Chuck noted that “this helps make the sales process more transparent, which leads to a higher degree of trust” I agree! Do you? Are you using Twitter to build your sales culture?
Let me know what you think on the blog.