Press Release 08-15-2013

Sales Culture Expert Todd Cohen Named to Lead National Speakers Associations’ Sales Professional Experts Group

August 15, 2013

Todd Cohen, whose mantra and book are “Everyone’s In Sales” was chosen to co-chair the Sales Professional Experts Group (PEG) of the National Speakers Association (NSA) at their annual convention held recently in Philadelphia.

“As technology changes in this digital world, companies face many challenges and opportunities to make more profits,” said Cohen, a keynote speaker and trainer for sales conferences and meetings. “Professional speakers can help companies make more sales.”

“I am delighted that Todd is on board as this year’s chair of NSA’s Sales Professional Experts Group. His experience and expertise will bring wonderful insights and connections to those participating,” said Robert Wendover, CSP (Certified Speaking Professional), Director of The Center for Generational Studies and author of the forthcoming book, Figure It Out! Making Smart Decisions in a Dumbed-Down World.

“My goals include providing rock-solid tips to help speakers get more engagements and to sell themselves effectively every day. We’ll do this through a variety of informative and entertaining interviews with experts. We’ll also take advantage of cutting edge long-distance training tools like webinars or hangouts or whatever new technologies are introduced.”

Cohen, a popular keynote speaker on the topic of building sales cultures in organizations, has been president of the National Speakers Association Philadelphia.

“Being honored by my fellow speakers is a validation of the speaking and training I’ve done for Fortune 500 companies to small businesses,” said Cohen who works with companies like American Express, Subaru and Corning, as well as a variety of small businesses in the $3 million to $500 million range, spanning a variety of industries.

“For the past 5 years, I have been defining and shaping the conversation about sales culture. The principles of building a sales culture are for the entire company to embrace and for everyone to see that it’s not just something the sales team does,” he said.

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