WHY YOUR COMPANY LOST THAT BIG DEAL.
You don’t have a sales problem. You have a culture crisis.
WHY YOUR COMPANY LOST THAT BIG DEAL. Read More »
sales training
Do You Have a Case of Chronic Covid Complacency?
Do you think your ability to achieve your goals – sales, personal, or otherwise is possible by cramming in more video calls? Guess again. That’s low-hanging fruit and the easy way to say you are keeping your activity high. But, it’s the same as submitting your resume 100 times online. It’s a black hole, and it’s lazy. Relationships
Do You Have a Case of Chronic Covid Complacency? Read More »
Apologize. YoU Will Feel Better and Build Your Brand.
I made a dumb mistake this week. My client brought my goof to my attention, and I knew instantly I owed an apology. Rather than having an initial impulse to defend me, instead, I thought about the ramification of my action, the impact on them and prepared myself for the inevitable conversation! When the call
Apologize. YoU Will Feel Better and Build Your Brand. Read More »
Post COVID-19 Revenue Recovery: It’s All About Culture. Part Two.
A Recovery Culture in Action: Recovery starts with a question that many people are asking now: “when can we start selling again”? The real question is: “HOW do we sell now?“ Successful Behaviors and Mindsets: While we wait for the world to reopen, what can you do now to prepare? 1. Everyone’s new title is “Essential”: People
Post COVID-19 Revenue Recovery: It’s All About Culture. Part Two. Read More »
Business Recovery Toddcast w. Guest Gerry Lantz – “Branding Sells YOU: PIVOT YOUR BRAND AT YOUR PERIL.”
Some experts recommend that you “pivot” your brand during this crisis. Ignore them! PIVOT YOUR BRAND AT YOUR PERIL. Your brand should remain unshakeable, reliable, and yes, persuasive. Of course, adapt your messaging, products, and services to meet your clients’ urgent needs right now and later. If ever there was a time to magnify and dramatize