The Joy of Referrals

Dear ToddCohen.com Sales Community, Hey…what gives? Where is the core understanding that we as sales professionals live and die by our ability to proactively share and refer our trusted colleagues to people we know? Hello? Are you listening? Creating a sales community and a sales culture depends on many things, and high on that list is understanding the

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Upselling in a Down Market

Philadelphia-based wealth management sales expert Jerry Block, vice president and sales director with Bank of New York-Mellon (BNY-Mellon), will be the guest on the March 3 episode of “Let’s Talk Sales Culture,” the Internet based live call-in radio show hosted by Todd Cohen, the Philadelphia-based president of Sales Leader LLC. Block, a veteran sales and

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Happy Birthday, Dad

Dear ToddCohen.com Sales Community, Today I am reminded of the way in which I learned to sell. It was by spending countless hours listening to my father sell his services as a wedding photographer to prospective brides and grooms all over the Pittsburgh area. He was passionate, engaged, and caring. He spent as much time as he

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Are You Mentorvating?

Dear ToddCohen.com Sales Community, I am hereby pleased to announce a brand new word to the international lexicon of sales vernacular! Ready? The word is “mentorvate.” OK, I admit it – I talk too fast sometimes. The other day I was engaged with a client, and we were talking about the main job of a sales leader. 

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Five Things You Should Know to Bridge the “Sales and Marketing Divide”

Dear ToddCohen.com Sales Community, Does Marketing feel more like “overhead” than a true enabler of sales?  Is Sales struggling to penetrate new accounts or to gain greater wallet share from existing customers? And why does it seem as if your sales and marketing organizations are on two different planets? Join me as I welcome marketing expert

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Your Call to Action!

Dear ToddCohen.com Sales Community, Welcome back from the holiday and welcome to the New Year. I trust you all had a restful and happy holiday. 2009 is here, and we are jointly accountable for a fast and aggressive start. Later this morning, you will most likely see my January newsletter, and in it I speak about a “Call to Action” for

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